Suvi Järvelin: Tomato

Suvi Järvelin’s exhibition opens the creative design process from sketches to results

In the Tomato exhibition, an interesting design is created from a familiar and simple thing – tomato. Print and textile designer Suvi Järvelin’s Tomato exhibition will be on display 29.11.2024–12.1.2025 at Luonnos.

The starting point of the exhibition is to explore how a visual concept can be implemented based on a strict delineation, and whether strict framing can even free up creative work. The theme of the exhibition is a familiar visual element, a tomato. The pure shape, bright colour, mundanity and simplicity that tomatoes represented, tend to delimit the visual concept.

But how can this familiar and simple object be used to create diverse print designs and surfaces? How can the essence and shape of a tomato be studied through sketches, patterns and surfaces as well as a visual concept in the form of an exhibition? What kind of thoughts arise when there is a topic but no idea about the result? What is particularly essential about a tomato?

The aim of the exhibition is to open the progress of the visual concept design process from sketches to the final result. Reflecting the sketches and final works gives insight into the designer’s thinking: what does the process involve before it is finished? Visualization of the design process dives into the everyday work of a design professional and illustrates different methods.

Suvi Järvelin

Suvi Järvelin is a print and textile designer who is inspired by strong visual concepts. Järvelin draws inspiration from rap music, nature and fashion.  The attitude of rap music brings courage to her work and helps to defy the rules of design. In Järvelin’s designs, inspiration for nature can be found in their organic forms and rhythm. Suvi Järvelin has worked as a print designer for a long time, previously at H&M and now at Moomin Arabia. In addition to her day job, she focuses on developing her own artistic expression.
suvijarvelin.com
@suvi_loviisa
@summerprintstudio

The opening of the exhibition will be celebrated on Thursday 28.11. from 5 pm to 7 pm, welcome!

Suvi Järvelin: Tomato
29.11.2024–12.1.2025
Luonnos, Uudenmaankatu 13, Helsinki
Wed–Fri 12–17, Sat–Sun 12–16, free entry!
(closed: 5.–6.12.2024, 25.12.2024–3.1.2025)
@luonnostila

Additional information:
Producer Essi Lax, 050-4622040, essi@grafia.fi